White Papers

White papers - LEAD GENERATION

White Papers offer an excellent way to connect with your target audience while providing valuable information to customers and prospects. Sponsors will work with a WhatTheyThink writer to develop up to a 10 page report on a subject aligned with the sponsor’s products and services.

The report will be offered as a free PDF download and used as a lead generation and information tool.

WhatTheyThink handles all promotion including:

Custom press releases

Email marketing campaigns

Social media campaigns

Landing page and registration form hosting

14 day on-site promotion

Listing in White Paper section

Sponsors receive:

Professionally designed and print-ready document.

All contact information providing qualified leads for their sales team or distribution channel.

Unlimited copyrights to reuse the report, raising the return on the investment.

Pricing:   $7,500

White Papers / eBook - Promotion Only

WhatTheyThink will promote your pre-authored white paper on the site, giving maximum exposure to our membership. Client is responsible for all content and white paper production resulting in a downloadable pdf file. Note:  This program is also effective for e-books and other downloadable content promotion!

This program is for promotion only. Content provided by sponsor.

Promotion Includes:

Featured press release on WhatTheyThink.com and PrintingNews.com

Email newsletter promotion campaign: White Paper Section in WhatTheyThink Daily, 300x250 Banner in PrintingNews.com Topic Newsletter

2 week ROS banner campaign (300x250) on WhatTheyThink.com and PrintingNews.com

Social media campaign (4 Posts across Social Networks)

Listing on WhatTheyThink magazine White Paper & Research page

Pricing:   $2,850



Eric Vessels 740.417.3333 | Paul Zimmerman 973.727.1376 | Kelley Holmes 772.579.7360